I took a break from the formal ad sector to pursue a personal passion – founding and developing
Heypapalegend Studios. Today, the business is extremely successful in the hands of my sons Myles, Ross and Callum.
More recently, I took 4 months out to write a 144-page Complete SA Careers Guide book, commissioned by Bright Eyes Publishing, which is listed in 2 000 major retail stores. As a result, I was appointed (freelance) editor of Career Planet, an education-based NPO.
Today, I take on freelance communications projects across all media.
I am also busy publishing my first poetry/short story book, which is linked below.
ADVERTISING EXPERIENCECreative Director: J. Walter Thompson
Creative Director: TBWA Hunt Lascaris
Creative Director: Y&R
Founding Partner: The Gap
Founding Partner: Heypapalegend Studios CT, JHB & Toronto