About ME

     I took a break from the formal ad sector to pursue a personal passion – founding and developing Heypapalegend Studios. Today, the business is extremely successful in the hands of my sons Myles, Ross and Callum.
     More recently, I took 4 months out to write a 144-page Complete SA Careers Guide book, commissioned by Bright Eyes Publishing, which is listed in 2 000 major retail stores.
     As a result, I was appointed (freelance) editor of Career Planet, an education-based NPO, and I have been the sole content creator for this site until recently when funds ran out.
     Today, I take on creative and brand strategy freelance projects across all media.
 I am also busy publishing my first poetry/short story book.

ADVERTISING EXPERIENCE
Creative Director: J. Walter Thompson
Creative Director: TBWA Hunt Lascaris
Creative Director: Y&R
Founding Partner: The Gap        
 Founding Partner:  Heypapalegend Studios CT, JHB & Toronto